Valuable Lessons For Japan

Japan - Nissan Motor Co. launched the first sketches for commercial vehicles based on the pretext of electricity Tokyo Motor Show to-41 (TMS) which starts today, Wednesday (21/10), in Chiba Japan. While Toyota Motor Corp. introduced the concept of electric cars.

Both products exhibited the Japanese automotive giant is a sign of the seriousness of the development of zero emission cars for the future.

In recent years the world's vehicle manufacturers are beginning seriously to produce electric vehicles using lithium-ion batteries that can be refilled.

Car-based power plants is considered the automotive and energy analysts in Japan provides a new opportunity. Financial crisis and soaring oil prices in recent years at least has taught the importance of efficiency.

Moreover, new car sales in Japan for this year has experienced the worst in three decades. This is a sign that consumers are getting fed on a conventional car high operational cost.

As vehicle manufacturers began seriously to build electric cars, the Japanese government support continue to flow. To encourage the growth of hybrid and electric cars, the Japanese government has made policies that alleviate the industry and consumers.

For example, taxes the use of goods for the manufacture of energy efficient cars and low emission cut. While consumers who buy given the incentives in the form of tax cuts.

"We are serious about building an electric vehicle for global consumption and will continue to develop business models and technology," said Mitsubishi Motors Corp. CEO Osamu Masuko between TMS today.

Step-driven Mitsubishi Nissan is also being carried out. Even a few days ago Nissan has signed a cooperation contract with Sumitomo Corp. in the manufacture of lithium-ion batteries for electric cars Nissan supplied.

"With Sumitomo, we're developing new business models '4 R ', ie reuse (reuse), resale (resell), a remake (refabricate) and recycle (recycle) lithium-ion battery. This innovative solution demonstrates our commitment the supervision of a good product from beginning to end, "said Nissan CEO Carlos Ghosn.

Of all the Japanese manufacturers, Toyota is the most leading manufacturer in the sale of environmentally friendly cars and energy efficient. Toyota Prius hybrid is now entering the third generation is now a best-selling car in Japan defeated efficient cars based on the conventional.

"Hybrid car will be a benchmark in the future. But Toyota does not just break an egg on that technology alone, "said Toyota president Akio Toyoda during a press conference this morning at TMS.

Toyoda added environmentally friendly car technology and a more modern efficient that Toyota will be developed can be seen in electric concept car FT-EV II and Lexus hybrid concept.

Outside the exhibition building, financial analysts in Japan are currently worried about the strengthening yen. According to them, this condition can affect the price competitiveness of efficient cars made in Japan outside the country.

"If the dollar falls further than the yen, it will menyulikan exports to North America," said Takanobu Ito Honda CEO in an interview with Reuters television.

"We need to look for other potential markets outside North America to maintain domestic output," said Ito.

TMS itself is traditionally regarded as one of the five largest automotive industry exhibition in the world. But this year TMS lost prestige after almost half the participants last year absent this year. Moreover, foreign participants who had only two. Itupun from small manufacturers.